Cascade Business News PureCare Dental
January 17, 2011 | By Jeff Spry, CBN Feature Writer
PureCare Dental of Bend is revolutionizing the dreaded visit to the tooth doctor and one foot inside their new office lets you know you're definitely not in Kansas anymore. Their philosophy is to provide a peaceful, inviting environment where one feels at immediate ease.
Office Manager Brianna Cadwell explained how their business prides itself on delivering a unique stress-free experience. "You'll be hard pressed to see any paper charts or old-fashioned manila files anywhere," she said. "We're a paperless office with all records done electronically using the latest Eaglesoft dental software."
PureCare's decor is ultra-modern with a Zen-like Asian spa feel. Employees offer patients a cup of coffee or tea and perhaps a comfortable blanket. Corridors and operatory rooms resemble the lobby of a posh cosmopolitan hotel instead of a dental clinic, with designer-style cabinets and state-of-the-art equipment. There's a welcoming patient waiting area with fresh flower bouquets on black marble counters and a twelve-foot waterfall wall feature cascading behind the receptionist desk. Abstract and modern art adorns the walls and rooms. Chic pendant lighting dangles from the high ceilings, casting warm, bright light onto the office.
“We worked closely with interior designers to elicit a calm presence and eliminate that sterile, impersonal look and the discomfort normally associated with dental offices," Cadwell explained, directing a tour around the office, past the consulting room and sterilization area.
"We offer digital x-rays that use 80-90 percent less radiation than traditional film x-rays. Our paperless system allows us to quickly transfer records to any medical provider. Patients can now see their own charts on a computer screen for better comprehension of their dental procedures, giving a closer doctor-patient relationship."
These intra-oral photos and videos let patients view exactly what the doctor is working from. The office is rapidly gathering steam and adding patients. Currently there are three operatories with room for three more in future expansion. Hand-tools and equipment uses the latest technology with quiet, low-noise electric drills. Entertainment options during procedures include noise-cancelling headphones and books on tape. PureCare Dental is a full-service facility providing everything from fillings, minor surgeries, implants and orthodontics to even the latest anti-snore solutions.
Dr. Adam Veitschegger and Dr. Eric Cadwell, both University of Washington graduates, provide all the personal care, diagnosis and treatment. All doctors are doing their own hygiene work right now, giving new patients an extra level of individual attention.
Another innovative approach is their "alternative insurance" Dental Membership Program where a small monthly payment goes toward routine exams and maintenance, without the shock of huge bills and unexpected charges. It's a preventative annual membership plan created to make the new standard of modern dentistry more affordable.
There are individual and family plan options that start at $19.50 per month for standard adult members and $12.50 for each dependent child. Benefits include two regular hygiene cleanings per year, two comprehensive examinations per year, as well as all necessary x-rays and two allowable emergency visits during normal business hours. One in-office fluoride treatment is also provided. Active members also receive an additional 15 percent discount on all in-house services such as crowns, dentures and extractions.
Rachel Veitschegger is patient care coordinator and wants to change the way people feel about going to the dentist. "Dentists have finally realized and accepted that they're scary and are trying to change that attitude. Our office reflects those changes and we hope patients feel the difference.
"It's amazing the number of people who come in and tell us they haven't been to the dentist in ten or fifteen years," she said. "Our goal is to get people to come in on a regular basis and not compromise the health of their mouth because they can't afford it. Most people in this country have no or poor medical insurance and this dental program helps solve part of that ever-growing problem.
PureCare Dental is located on the north side of Bend beside Cheerleaders Grill at 3081 North Hwy 97, Suite #150.
541-647-5555 or purecaredental.com